Monday, February 9, 2009

Modern Times Exhibition Macau



On 5 February 2009, I travelled to Macau to visit the Modern Times Exhibition at the Museum of Art.  Here's a glimpse of some of the wonderful advertising posters that were on display.

"... In 1904 - the 30th year of Emperor Guangxu's reign - China imported a chromatic printing machine to mark the beginning of China's colour printing industry.

In terms of graphic art, the "fashion girl" emerged as the star advertising performer.  Similar in nature to traditional Chinese paintings depicting beautiful women, this new commercial vehicle of graphic art incorporated what was later to become the accepted standard for modern feminine beauty.  The 60-plus advertising paintings displayed in the exhibition were produced from the 1920's to 1940's..."  

The above information was extracted from 'What's On' No. 68 English Version 2/2009 Macau Government Tourist Office.

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